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Getting started

1

Navigate to Data Sources

Inside the admin panel navigate to the Data Sources page and click + NEW on the top right corner.
2

Select TikTok

Choose TikTok from the list.
3

Authenticate

Click To continue, authenticate with TikTok and go through the authentication and setup flow.
4

Name the data source

Name your data source.
5

Save

Click Save.

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UTM tagging best practices

Adding a utm_id parameter to your tagging template will guarantee improved stitching quality of costs to sessions without altering the rest of your existing UTM tags.
1

Open URL parameters

In the Destination section of your ad setup, click on the Build URL parameters option.
2

Add utm_id parameter

Click + Add. Enter utm_id in the left input field, and __CAMPAIGN_ID__-__AID__-__CID__ into the right input field.
3

Apply

Click Apply.

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Supported dynamic URL parameters

TikTok allows the use of dynamic URL tagging parameters to track campaigns. SegmentStream supports the following parameters:
NameDescription
__CAMPAIGN_NAME__Advertising campaign name.
__CAMPAIGN_ID__Advertising campaign ID.
__AID_NAME__Ad group name.
__AID__Ad group ID.
__CID_NAME__Creative name.
__CID__Creative ID.