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Google Analytics 4 (web)

By using the SegmentStream event tracking connection, you can export data to SegmentStream without any event collection limits, while simultaneously forwarding the data to your Google Analytics 4 property.

Getting started

Google Analytics 4 should already be implemented on your website either through Google Tag Manager, Google Tag (gtag.js) or using any other client or server side tagging instrument.
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If GA4 has not been set up on your website, please proceed with this guide - Direct tracking
Your SegmentStream connection method will depend on the way GA4 is implemented on your website, please refer to the table below to choose the method that fits you:
GA connection type
Client Side
Server side
Shopify
Not supported
Tealium
Not supported

In this section:

GTMGoogle Tag (gtag.js)ShopifyTealium

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