When integrating event tracking via Google Tag, your implementation choice depends on how GA4 is set up on your website.
The basic option is ideal if your website employs a client-side tag solution, catering to those in search of a straightforward setup.
Basic Google Tag (gtag.js)On the other hand, the advanced option caters to websites featuring a server-side tag solution or a more intricate client-side configuration.
Advanced Google Tag (gtag.js)