The Searched Products event must be pushed to the digitalData.events array when a search result page is loaded.

From the site code / when using AJAX

digitalData.events.push({
  name: 'Searched Products'
})

From the DDManager interface

Trigger: event Viewed Page

Event handler:

if (_digitalData('page.type') === 'search') {
  return { name: 'Searched Products' };
}

Required by the following integrations:

  • Adwords
  • Criteo
  • Facebook
  • Retail Rocket
  • RTB House
  • Sociomantic